Last Updated on May 15, 2022 by
The main difference between Nike and Under Armour is how both brands approach the market with their ideas of what running shoes should be. The newer brand, Under Armour, makes a more modern trend design offering than Nike. Whereas the older and more popular brand, Nike, has a more innovative technology with a better comfort approach to running shoes. These are the only two brands in the entire world that make smart shoes for runners of all skill levels.
When it comes to sportswear and corporate custom apparel, Nike and Under Armour are the brands to know about for quality sportswear products. Both of these sportswear brands provide quality sports clothing items and both have strong teams behind them which has made them a trusted name in the industry and both are among the top custom apparel brands to partner with as they provide quality lightweight wear that wicks sweat away quickly.
Nike and Under Armour are quite similar in that they both specialize in making sports clothing. While Nike is on the older side, Under Armour is a bit newer on the scene compared to Nike. The company has been growing fast over the past few years, and they have an immense amount of success ahead of them.
Nike is contesting against Under Armour for the top spot in sportswear, business clothing and apparel. Wondering which one is better suited for your team when choosing corporate team apparel? We’ll be going over each company’s quality of products and material, pricing, color selection, and how many styles are available/offered to help you choose which company offers more styles to choose from.
The table below is a comparison table between Nike and Under Armour.
| Parameters | Nike | Under Armour |
| Size | Nike shoes have a variety of designs and they range from sizes to widths. They offer the largest size of 18 which most likely isn’t a problem unless you happen to wear very wide shoes or boots. | Under Armour offers an enormous variety of shoes for fitting the largest of size 15 or 16. However, all are true to size and will not cause any discomfort no matter which style you choose. |
| Sponsorship categories | Nike shoes are designed and manufactured for the following sports; tennis, fields, basketball, golf, trekking, and football. | Under Armour shoes are designed and manufactured for the following sports; racing, football, boxing, baseball, basketball, tracks. |
| Durability | Nike shoes are made of better quality materials and are superior due to the latest technology. | Under Armour may not be the most durable athletic brand because it lacks exceptional cushioning support which makes its shoes unfit for longer periods of use. |
| Design | Nike offers plenty of unusual designs and options. For example, the company offers plenty of limited editions with unique patterns in a variety of categories, especially those that relate to shoes. | Under Armour is an eminently worthy designer whose designs you may wish to try, but the options are limited. |
Under Armour (In-depth Details!)
Under Armour is a brand that was founded in the 90’s and it became super popular when it first introduced its moisture-wicking prowess, which has been followed by many brands since then! Originally, Under Armour started off as a clothing brand that did not sell shoes. It wasn’t until 2009 that they introduced their first line of shoes (and needless to say they have become an unstoppable force in the industry since then in record speed). P.S. The person on the image below is Stephen Curry – one of the well-known sports stars who wear Under Armour shoes!
Recently, Under Armour has impressed investors and analysts even more than in 2015, with Wall Street projects it will see a 35% increase in revenue when the books close out for 2016. And if all goes according to plan, UA will be worth twice as much as Ford by the end of this year. Some believe that it could soon go on to become a $15 billion dollar enterprise – one never before established, and not since the dawn of Silicon Valley itself. The current comparison can be made between Nike’s valuation and Under Armour’s anticipated magnitude at key moments over the course of history, such as Amazon’s IPO in April 2013.
Nike (In-depth Details!)
If you’ve ever owned a pair of shoes, you know Nike. The brand is legendary for its ability to create styles for people of all types, from sports enthusiasts and casual fans like me to serious athletes. One of their most famous — if not THE most famous — products are the Nike brand athletic shoes. They hold a special place in my heart because they were really what got me into fitness and I have so many fond memories that occurred while wearing them as well. It’s fitting that some of the first Nike shoes were made by one of the many inspiring personalities affiliated with the iconic brand.
As the company, Nike has continued to be one of the leading athletic apparel brands in the world. With recent estimates providing projections that indicate a future value in excess of $36 billion, Nike has become a prototypical name when it comes to sporting gear. Moreover, they have also managed to secure a level of worldwide recognition that most companies can only dream of; from its iconic “swoosh” question-mark esque logo, to its “Just Do It” slogan that seems as embedded into popular culture as any idiom could be!
Under Armour Shoes Overview
Although Under Armour has only entered the market as of a decade ago, they’re always on the lookout for ways to enhance their products and make them even better. And after just ten years, they’ve decided to jump into the shoes business with both feet! Shoes are currently fast-becoming one of the fastest-growing products in Under Armour’s product line – which of course includes garments like shirts and pants. In fact, basketball shoes and running shoes have become such a demand that most major retailers can’t keep up with the production at this point.
What’s so great about Under Armour is the way their products fit. It’s as if they were a part of the wearer’s body and very easy to take on and off, thanks to special compressive clothes that really embrace your body with comfort. Their compression technology does an amazing job at keeping you warm during cold seasons, but also keeping your body dry and comfortable in warmer weather. It’s an experience like no other! How do their products achieve all this? Under Armour’s garments have been designed over the years with athletes in mind and they are made using special fabrics that don’t take up much space, but still feel clingy on your skin – it has to be tried to believe it!
The HOVR Phantom and Guitar Hero were two shoe models offered by music game manufacturer Activision in the past decade. These shoes featured a gyroscope, FSPRay platform technology, and the ability to measure peak velocity (yes, really). Other smart features include an accelerometer and Bluetooth capabilities. It should also be noted that these kicks are priced competitively too with HOVR Phantoms retailing between $110 and $150 depending on color preferences.
Nike Shoes Overview
One thing is clear — Nike has made some of the most popular shoes to ever grace people’s feet. Whether we try putting it into context with its sports sponsorships, like the time Michael Jordan wore Air Jordan 1’s, or just what makes their shoes so great for sporty and streetwear alike: no matter where you look there’s a reason why Nike is one of the world’s leading brands in sports gear. With their many years at the top of the industry, they’ve launched line after line that simply embody power and class. Some of the most popular models have included the Air Max 1, Nike Blazer, Air Force 1, etcetera (add any other shoe models you can think of).
Nike has produced their own share of inventive shoe technology and have been doing it for decades. Among the first inventions to come out of Nike was their air-sole cushioning system, which they coined ‘Nike Air’. It was introduced in 1978.
Another Nike-specific shoe technology is Nike Shox, which is designed after race cars and intended for runners. Another is Nike Free, which was designed after human feet during our time in a Bucky Fuller workshop. Finally, the final one of this series is Flywire, which is supposed to distribute weight better than the traditional laces. Nike offers Nike+ shoes, a line which contains something called Biofeedback technology. These types of shoes generally range in price from $90 to upwards of $200.
Final Words
We’ve come to the closing stage of this informative article. We hope you were able to get reliable resources in your quest to know which is better between Nike and Under Armour!
