How To Get Golf Sponsorships (Everything You Need To Know!)

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Last Updated on November 12, 2020 by Daniel Cuttridge

Ranking with good standings in the top 30 of your local golf event is one of the best ways to get a golf sponsorship. You should start the game of golf early, during your college days to perfect your skills. As a starter golfer, you must maximize your rankings, and have a good standings.

Getting a golf sponsorship is not something close to easy. You need to be at a very high level as a golfer to get the attention of a big company or a golf manufacturer. Even amateur golfers who are just trying to become professionals can also long for sponsorship. Golf sponsorship deals differ in many ways and also differ in the ways they can work. 

The game of golf can be very interesting, but it even gets more fun when you get a manufacturer or a big company paying for your equipment. If you’re thing about how you can find sponsorships to help you with your costs, then golf is the right sport to find sponsorship if you look into the right places. To be honest, it is possible you don’t get to find good sponsors at the initial stage of your career if you’re just starting. However, most people start well by seeking for fund raise of the $5000 golfers need to get started. 

If you’re really serious about playing professional golf, then you should be in search of a golf sponsor. One thing you should note is that getting sponsors doesn’t mean you must have an established name in the sport. Even amateurs with good standings and rankings can easily find people willing to sponsor them. In this article, we’ll talk about what golf sponsorship is, how to get one, and how it works. 

How To Get Golf Sponsorship?

As a golfer,  if you work hard to be ranked somewhere around the top 30 in your local golf event, then it means a good start. But if you actually want sponsors to locate you themselves, then you have to rank within the top five in your local golf even or even in your college. 

Participation in high profile events is another effective way of getting sponsorships. National level tournaments are very good, but they are sometimes tricky and they may require you to be an golfer with a good deal of practice and skills. 

To be honest, your chances of getting a good sponsor increases drastically if you’re able to place highly in any of these high profile events. One good thing that you must know is that a bit of natural talent and skill are the two things you must have as a beginning golfer to get yourself a decent sponsor. 

How Do Amateur Golf Sponsorship Works?

Starter golfers don’t make big money for playing the game before turning into professionals. A very highly regarded status in the game of golf is the amateur status which needs to be adequately respected. When your amateur status is lost, you won’t be able to play in any of the nationally recognized amateur golf events. Before golfers turn professional, they used to try to have high appearances and finishes which helps them earn exemptions into other bigger tournaments. Also, it can make their routes to becoming professional golfers way much easier than expected. 

Amateur also have different types of sponsorships since they can’t be given the money. Most amateur golfers usually have their expenses covered for the transportation from one tournament to another and can also get equipment. It is funny that many people don’t know how costly it is to move from being an amateur to a professional golfer. There are travel expenses, tournament entry fees, equipment expenses, and many more. This process only helps to place amateur golfers in the red quicker than expected since they do not get any money.

How Does Sponsorship Work For Professional Golfers?

Millions of dollars are paid to a professional golfer for wearing a clothing line with the company’s name (their sponsor). Your jaw may drop to find out that professional golfer is paid as much as $1 million to wear clothing bearing the names of the companies sponsoring them. Television exposure is gotten by big brand companies when they have their names displayed on the clothing worn by these top professional golfers. For the record, when it comes to displaying names, there are different rules and regulations in place. Keep in mind that tobacco and alcohol company names are not allowed to be displayed and are strictly prohibited. 

If you could still remember when a renowned brand in the golf equipment industryry, Nike, started making golf equipment and balls, their sponsorship agreement with their sponsored golfer was that they must use only their gear and equipment. It has gotten better recently, because professional golfers can now choose their sponsors and can not be forced to wear a single brand of clothing bearing the sponsor’s name.

Companies That Sponsor Golf Tournaments 

Every golf players should look forward to golf tournaments. It might be for a better ranking, finding decent sponsorship, or for the sake of publicity. The automobile sector have the top companies that sponsors these tournaments. A staggering 4.4% is accounted for the automobile sector of the sponsorships. Also, wrist watch companies and airline companies account for the sponsorship’s 4%. That’s not all; Rolex is the second place on our list of the top golf tournament sponsors while the sponsorship race was led by the BMW with around 27% stakes. 

Companies dealing with alcoholic beverages and banks are the remaining categories of companies that are very active in sponsoring golf tournaments. Coca-Cola, MasterCard, and Fila are also part of the leading sponsors apart from Rolex and BMW. 2% of the total sponsorships and donations are accounted for companies dealing with sports apparels. 

How Do Sponsorship Work For Future Professional? 

As an amateur golfers grow to become a professional, they also try to participate on tour. Making it on golf tour is done every year by thousands of golfers, but it’s sad that only few of them make it. It can be very daunting, exhausting, both mentally and physically. The expenses are one of the most challenging and stressful parts of the process that many golfers face. There will certainly be a lot of expenses to cover for a game of golf who have a qualifier on the east coast one week and another on the west coast the following week.

Golfers also need a caddie that can not be easily affordable by mere amateur golfers who have not made real money. If a golfer is on the golf course believing the putt they have to develop will spend the electricity bill theirs, it’s not great for the game of theirs. Golfers have to have the ability to completely focus on the game without getting the worry of cash as well as finances. A lot of these young golfers will search for a group or a sponsor of sponsors to provide them an opportunity to go professional. 

The majority of the time, this particular kind of sponsorship is completed simply because anyone or maybe an organization understands the player and would like to help provide them with a go at succeeding on tour. You are going to see it frequently at individual country clubs where users will chip in and pay to sponsor a professional for a season. These kinds of sponsorships aren’t investments for the individuals who are putting the money of theirs in. This’s much more about watching a golfer ensure it is on the tour than it’s about making a good deal of cash off of them.

 If a golfer causes it to be on tour, they might pay back the first sponsors of theirs or help them in a way. Sponsors of golfers at this level need to find out the agreement they’re entering into is most likely gonna cost them much more cash than it’s likely to make them. You are going to see several of these sponsorships set up to ensure that, as a player begins winning, they’ll owe cash again to the sponsors of theirs. Each contract could be set up differently based on the individuals who are engaged. 

Golf Tournament Sponsorship 

Golf tournaments can be sponsored in local community events and at a national level on the PGA Tour. Golfers should know how important these golf tournament sponsors are if they have ever participated in a community golf event. Just like what golf manufacturers want when they have top golfers wear certain clothing bearing their company names, golf tournament sponsors to are out there for advertisements. If a company sponsors a golf tournament by donating money and covering tournament expenses, they accept advertisement in return. 

Final Thoughts

Getting a golf sponsorship is far from being easy, but for players that are skillful and talented, the process will come naturally. You must have good rankings and standing to get more attention from potential sponsors. We’ve reached the closing chapter of this informative article. We hope you were able to find good resources in your quest to know how to get golf sponsorships. 

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